Conceited or confident?

One of the biggest problems of this world is that we're more comfortable calling ourselves ugly, than beautiful. We put ourselves down so we don't make others feel bad. If you love your hair, or eyes, or, your body in general, say it. If you love a certain personality trait, don't be scared to admit it. We're seen as conceited if we say anything positive about ourselves. But confidence and conceitedness are two different things that we tend to use interchangeably. The word conceited also has this stigma that I never really understood. "Excessively proud of oneself." You should be excessively proud. Because loving yourself has never, and will never be a bad thing. Even if it is "excessively."